All of us want our blogs to stand out visually. We want to attract new visitors and keep them coming back for more. One way to deter readers from reading and enjoying your content is a poorly designed blog or website. Now I know everyone isn’t a web designer, and doesn’t have the latest copy of Adobe Illustrator or Photoshop, but here are 5 things that stand out on a poorly designed blog or website. With some small adjustments, you can have a more aesthetically pleasing blog. Check it out after the jump.
1. Website Background. – If you have the one or more of the following backgrounds on your website, please consider some alternatives:
- a. Loud Colored Backgrounds – There is nothing worse than entering a blog and seeing a loud color that sends your eyes into utter shock. While bright neon colors are hot in fashion, they aren’t necessarily on trend with website backgrounds. If you must use neon green as your background, use a less saturated neon green.
- b. Busy Distracting Backgrounds – Like tribal is hot in fashion, a background full of tribal print, might not work on your blog. While there are always exceptions to the rule, be careful with background patterns. Opt for a more subtle pattern if you must have a background pattern.
- c. Dark type on top of dark background. – Having a royal blue background and dark text will not only dampen the mood of your readers, it will also be hard for your readers to read. Use blue, but make sure it is less saturated in color. It will make all the difference in the world.
2. Too Many Colors – I like rainbows, but they just don’t belong on a blog. Your link colors, background colors and graphic colors should all complement one another. If you’re not good with colors, try visiting a site like www.design-seeds.com to get some inspiration. I would stick to 3 or 4 complementing colors tops. Leave the rainbows for unicorns and leprechauns.
3. Text – Text (Typography) is key to having a clean looking blog or website.
- a. Too Many Font Types – Fonts are fun. I’m not afraid to admit I’m an avid font hoarder. While cool looking fonts are fun, they don’t belong on your blog all at the same time. Try to limit your font choices to one in web and two when you’re creating graphis.
- b. Typing in all caps, Typing in all bold, typing in all italics. – Leave all caps, italics, or bold lettering to emphasize only portions of your blog post; not your entire blog. This can confuse your reader. HOW DO YOU FEEL WHEN YOU ARE READING THIS? DO YOU FEEL LIKE I AM ANGRY? WHY? YOUR READERS CAN FEEL THIS TOO. YOU FEEL ME? LOL.
- c. Your text is too small – In my early blogging years, I was guilty of this. For some reason it was cool to have extra small text. Not anymore. Keep your font sizes no smaller than 12px.
4. Images – If your images are too small, too big, or too blurry, consider making all of your images on your blog a default image size and uploading them. Re-size very large images in free graphic editors that can be found online (try GIMP) or use an online photo editor like Pic Monkey. Having your images uniform, gives an overall consistent look on your blog.
5. Navigation – I’ve been to so many sites trying to figure out how to find the contact information, the search bar and just how to get back to the home page. There have been times where I didn’t know there was a navigation bar. Make sure the navigation is:
- a. Clear and all links are labeled
- b. Navigation is easy to use
- c. Make sure the all of the links are working
There are many additional ways to spice up your blog, but these are just a few quick tips to get you started. If you want more tips like this, please subscribe to my newsletter! Do you have any additional tips you’d like to share on making your blog look fab?